Let Me Introduce Myself
Hi, I'm Lisa Piddington, Founder of She Connects. After more than 15 years working as a journalist and award-winning designer for newspapers and magazines, I made the move into freelance lifestyle PR in 2005 to better balance my career with raising my children.
I discovered the power and potential of social media for business, and I'm passionate about helping other women like me unlock these opportunities. You don't need to be a teenage TikTok-er or a twentysomething influencer to learn, grow and thrive in the digital world."
Hard to believe now, but back then Facebook was a mere baby, Instagram was still five years from inception and smartphones had yet to make their debut. However, as my industry quickly evolved I realised if I wanted to stay in the game my skillset had to evolve too.
Through a blend of luck and intuition, I became an early adopter of social media, teaching myself how to survive and thrive on these burgeoning platforms. Over the years, I have honed my expertise in content creation and social media management.
I have worked with leading brands as well as many smaller, independent businesses, and organically built my own online following to more than 150,000. I have taught myself how to design and build websites and have become a prolific blog writer for endless companies and agencies. My journey reflects my adaptability and a passion for leveraging social media to drive business success.
Because of this extensive experience I am uniquely positioned to share my knowledge and help women just like you (hands up all the fellow menopausal women in the room) to harness the power of these platforms for business success.
